The Paris Maison brand "AMI" joins the PUMA family through a collaboration that combines tailoring and innovative sportswear design. Family and friends are the source of inspiration for the collection, and for the campaign with Romeo Beckham and Mia Reagan.
Communicate the message that happiness begins with people close to you. The inspiration for PUMA x AMI's debut collection is a new era that is agnostic to any particular gender, individual or appearance.
Instead of praising yourself, you dare to challenge the ideas that are mainstream in our time, and encourage gratitude to the people around you, the chosen family.
As early as the 1950 the brand partnered with leading sports experts to create the perfect garment, carrying the ethos into sports culture, fusing heritage with trend, and the p
Herzogenaurach, Germany, 24 January 2022 - PUMA announces the launch of VELOPHASIS, its new hybrid trainer inspired by the 2000s. For this new design, PUMA was inspired by an im
Nothing to do with a simple re-edition: this capsule collection, in fact, retrieves some of the most iconic silhouettes ever made from the adidas archives and recreates them with special fabrics and innovative cuts, cre
However, WOOD WOOD co-founder Brian SS Jensen has updated the low- top silhouette to take it to the tennis court instead. Jensen has removed the velcro fastening and opted for a simple lace-up closure, ensuring the mode
Santis has made a name for himself by creating products with a New York sensibility . He’s also highly regarded for his deep commitment to authentic storytelling, which is a thread that he’ll sew throughout his work
Rendition arrives in a supple nylon base coated in a black exterior, while both long nap hairy and Wolverine suede embellish the toe cap, heel & lace stay adding a lux touch to this muted aesthetic.
La Slipstream di PUMA è stata presente in tutti i momenti forti e orgogliosi della storia delle sneaker. Today, the new Slipstre
Taranto, 13 May 2022 - The new collab presents a high quality product, with also a strong story to tell. This is the real purpose of the project. A product for everyone, especially for sneakers lovers, and characterised